How to be an Innovator?

Elina Zheleva
1 min readMay 13, 2015

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PC-Office-Box by FritsAhlefeldt-Laurvig

1/3 Stop being an executor. As a manager, as an employee, as a human.

2/3 Act as if you’re the secret service for problems. Innovation is not about coming with a great idea, but about solving problems, so make sure you spot them first. For that you’ll have to get out of the comfort of your office desk and practice spotting and solving problems.

3/3 Unleash your empathy. Creativity will follow. That’s the first step to innovation.

This is a series of experimental short posts.

About the author:

Elina Zheleva is Managing Partner and Director at launchlabs Sofia — a business redesign studio with an international network of offices. Elina is a design thinking evangelist trained at the HPI School of Design Thinking and Stanford d.school. Together with her team she works around the world with organizations to help them transform into more customer-centred and innovative workplaces.

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Elina Zheleva

Design Thinking, Service Design, Agile, Innovation, Customer Experience