By humanizing the interview process.

Over the past two years I’ve interviewed with over 60 Bay Area companies. Everything from a 30 minute phone interview to an accumulative 32 hour onsite at AirBnB. Here’s what I’ve learned:

HBO’s Silicon Valley TV Series

They’re all the same. Recruiting is hard work; I know first-hand that it costs time, attention, and money. As a designer, finding the right job isn’t cheap either. If you’ve ever taken a vacation day to attend an onsite, or stepped into the hallway for a phone interview, you know how taxing interviewing can be. Re-working your portfolio, gathering artifacts from past work…


Simple tricks to ship more side projects.

I started 2015 by drawing letters in a notebook. I had no idea why I was doing it, or where I was going with it. I just needed to make things. Anything really, for my soul. Like Kurt Vonnegut once said:

“Practicing an art, no matter how well or badly, is a way to make your soul grow, for heaven’s sake. Sing in the shower. Dance to the radio. Tell stories. Write a poem to a friend, even a lousy poem. Do it as well as you possibly can. You will get an…


When I first started designing I didn’t know who Paul Rand, Milton Glaser, or Massimo Vignelli were. 14 years later, I’m still not that well versed in their work; which is to say: I’m a designer heavily influenced by the internet.

Circa 2002 I was drooling over the work of 2Advanced, a studio specializing in Flash websites. Two designers in particular: Eric Jordan and Elder Jerez Jr. I mention them, because they were my definition of great design. Their shit was gold. …


The story of one startup finding its character

This is a story about my new job. I was hired as a UX designer and then I was asked to design a new logo, and so it goes…

I explained with hesitation and forewarning that I’m really terrible at this kind of work. I had read about how Google, Medium, and AirB&B crafted their new identities with a team of people after months of hard work. …

Eric Lobdell

Bay Area Designer (UX, UI, Systems). Really enthusiastic about coffee and type. www.lobdell.me

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