How to properly approach Mixpanel in your startup.

Mixpanel is an analytics platform that focuses on measurement via firing events.
But is more than just snippets of code, it is a whole new world for non-tech people to discover and take advantage of. I believe that knowing how your users interact with your product is crucial for short and long term decisions and why everyone in your team should know how Mixpanel works before copying a single line of code.

Disclaimer: This article is based on my understanding of Mixpanel’s Help center and my particular interpretation on

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