A lot of f** words…a feeling of disillusion… and the smell of tobacco — At least that’s how I imagine that scene… a late night conversation between Hemingway and a pal of his over a bottle of whiskey. We’ve all heard the stories about Hemingway being temperamental, moody, a generally larger-than-life figure that enjoyed drinking, boxing, hunting, cheering bullfighters, and…yes, writing, of course. Hemingway…

Much like oranges and tangerines, labradors and golden retrievers… content writing and copywriting get mixed and confused all the time… don’t they? How many of us haven’t said “biscuits” instead of “cookies”? Or confused a labrador with a golden retriever? Perfectly understandable! …

You wouldn’t imagine them in a bar talking but they all have one thing in common: they all stopped to think why we need to own and consume as much as we do. — So much has been written about consumerism, minimalism, and so many people resonated with Marie Kondo’s decluttering techniques but in the end, when you’re looking down at that 10€ shirt you bought at some random shop during a long weekend somewhere, and you just can’t let go cause “it still…

What happened to going out to a local newsstand on a Sunday morning and getting a paper? (Yes, digital happened but still…) — There’s something about flickering through a newspaper or a magazine. The 1-page ads might seem like a wasted space for an avid reader but even those, in the right amount, are nice to see. So visual, so tangible, so vibrantly colorful. Reading a physical paper gives us 1 precious thing…

Promise it won’t get really dark, really fast… or better said, Kafkaesque Have you ever listened to your grandparents’ stories and think they’re from a different era? I did. Whenever my grandmother told me stories about her being an adolescent in the ’40s, all I could think of is… time…

Much like a 90’s one hit wonder, Clubhouse came, took everything by storm, got us all excited, and vanished into thin air. Remember when you couldn’t turn a corner without hearing about Clubhouse? That was a bit over a year ago, which might seem like a lot in social media…