8 Steps to making an effective copy through ChatGPT
Drive endless traffic with this AI chatbot
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ChatGPT has been a game-changer in the world of digital marketing, especially in terms of copywriting.
You see, an effective copy needs to be able to grab people’s attention and drive action.
And ChatGPT can help you with that.
Why does Copywriting Matter?
Copywriting is basically the heartbeat of marketing.
It’s what makes people stop, read, and take action.
When you sell a product or spread a message, the words you choose makes a difference in connecting with your audience.
If you can’t write a good copy your basically advertising to clouds.
And I won’t lie to you, writing an effective copy isn’t as easy as most people put it.
You might think it’s just writing about the product and expect sales to come flying in.
Sorry to burst your bubble but that’s far from the truth.
You have to be really creative and have a good grasp of what your audience wants to hear.
You have to be able to make them feel different emotions; love, joy, excitement, amusement and most importantly Trust.
You need to be able to give them the urge to take action and buy the product your trying to sell.
Courses like the ChatGPT Copywriting Blueprint by OG Arizechi teach beginners how to achieve these results.
If your into content creation, you would have experience the constant pressure of trying to come up with fresh ideas from time to time.
As well as creating content that gains more followers, engages more people, and gets you leads.
These things are a hassle, not to mention time-taking as well.
You would wonder how on earth could you get all this done.
Here's where ChatGPT steps in to make your life easier.
Introducing ChatGPT:
What is ChatGPT?
ChatGPT is an AI-powered language model developed by OpenAI. It’s designed to understand and generate human-like text based on the input it receives.
Using ChatGPT makes the entire copywriting process easier by giving you instant suggestions and ideas.
It’s like having an assistant that does most of the work for you, all you have to do is view and approve.
How ChatGPT Makes Copywriting Much Easier
Copywriting is all about writing words that sell or promote something.
It can be tough to come up with the right words to grab people’s attention, that’s where ChatGPT can help.
Here’s how:
1. Generates Ideas Quickly: If you’re stuck and can’t think of what to write, ChatGPT can give you ideas in seconds.
Just tell it what you need, and it will suggest different angles and topics.
2. Saves Time: Instead of spending hours writing and editing, you can use ChatGPT to create a rough draft.
This gives you a good starting point, so you only need to tweak and polish it.
3. Improves Your Writing: ChatGPT can suggest better words or phrases to make your writing more engaging and professional.
It’s basically an all on one copy editor.
4. Helps with Research: Need facts or figures for your copy?
ChatGPT can quickly pull up information on almost any topic, saving you time searching the internet.
Now that we have grasped why copywriting is important and how ChatGPT works, let’s not waste any more time.
Here are 8 Easy steps to use chatgpt for copywriting:
STEP 1: Define your goals
First thing you should do is decide what you will write about.
It might surprise you but the truth is that many copywriters don’t know what their copy is actually about. Is you’re copy a sales pitch, an email campaign, or social media posts?
If you’re promoting a new product, your goal is to create an engaging product description for your website.
This is the first step you should take when you’re using AI to write a copy.
STEP 2: Choose an AI Tool:
Now you should choose an AI copywriting tool to help you with your copy.
In this case, ChatGPT is our Ai tool but there are other tools you can use like Conversion.ai, Copy.ai, Writesonic, or ShortlyAI.
You can also go to the website Opentools.ai which helps you get a specific ai tool according to the task you want to do, e.g If you want to focus on email marketing, you can use opentools.ai to search for AI tools on its searchbar that can craft compelling email subject lines.
STEP 3: Input Data:
This is when you put in all the data ChatGPT will use to craft your copy.
Let’s say you’re promoting a fitness app aimed at youths, you put information about the app’s features like how it benefits users or why it’s important for young adults.
The tone of your copy should be friendly and motivating and ChatGPT can help you with that.
What you put should be specific details such as product features, benefits,target audience demographics,etc.
So that ChatGPT can give you the best result (you can decide to make ChatGPT rewrite it over and over again until you get the one you think fits).
STEP 4: Generate Your Copy:
Now you use the AI tool to create the first draft. Since it’s a chatbot you can do this by clicking the send (➡️) button.
For example, for the fitness app your promoting you put
"here is the fitness for young adults which sets workout plans"
and click send ,AI will generate a longer description and highlight key features/benefits. E.g:
"Introducing our new fitness app designed for busy millennials. Get personalized workout plans and track your progress easily,"
With a few simple prompts, ChatGPT will work its magic and generate the first draft of your copy.
STEP 5: Review and Edit:
While ChatGPT does an impressive job on its own, a human touch is always valuable.
Most people aren’t interested in reading posts that sound a little too robotic or artificial.
You should review the generated copy for clarity and edit it.
You could add a few things like testimonials or other things that will make it classic and original.
STEP 6: Optimize for SEO
As a copywriter, you should know the importance of SEO (Search Engine Optimization).
If you read throughout this post,you will see that target keywords like "copywriting" and "ChatGPT" are naturally placed in this article.
Do the same for your content to improve your website's visibility and help search engines show your content to more people which will attract more organic traffic.
STEP 7: Test and Learn:
Once your copy is finalized, it’s time to put it to the test.
Run A/B tests with different versions of the copy to see which one speaks best with your audience.
If it’s an email, you’d test the different versions of the subjectline to see which one gets more clicks.
STEP 8: Final Review:
Now that you have your copy, give it a final review to ensure it’s error-free before you publish or send it out.
Check for mistakes spelling and grammar, and make sure the tone matches your brand’s personality.
There you go, these are 8 easy steps in making an effective copy using ChatGPT.
It’s here to make our lives as content creators easier.
You should check out the ChatGPT copywriting blueprint by OG Arizechi by clicking the link below
Take your copywriting skills to the next level using ChatGPT🚀
Let AI do all the hard work for you
