Published inFelix CapitalOur lives are changingHow Covid-19 is fostering the adoption of new consumer behaviour and changing our everyday livesMar 31, 20202Mar 31, 20202
Published inFelix CapitalHow would you define a Modern Brand?A Modern Brand should be able to answer the following questionsDec 5, 20192Dec 5, 20192
Testing the water(less product)If water is set to be a precious commodity, is there an opportunity to create new beauty consumer behaviour?Aug 27, 2019Aug 27, 2019
Going house huntingHousing is the biggest spend category for millennials, yet it’s one of the worse consumer experienceJun 14, 20191Jun 14, 20191
Going to the essence of essential oilsI have the conviction that the demand for essential oils is driven by sustainable market trends.Mar 31, 20191Mar 31, 20191
How much do consumers care about personalised goods?Over the past months, I have come across more and more propositions offering “personalised” consumer products and experiences.Feb 21, 2019Feb 21, 2019
Published inFelix CapitalWhat we learnt during the second London BeautyTech eventEarlier this month, we were lucky to host the second London BeautyTech event at Huckletree West. We had a lot of fun and learnt a ton…Feb 18, 2019Feb 18, 2019
“No guts, no glory”, or the importance of taking care of our gutsI have a gut feeling that there is huge opportunity for clean supplements helping us taking care of our microbiome.Jan 27, 20191Jan 27, 20191
Home, sweet home!How, for millennials, the relationship to home ownership has evolved, creating opportunities for new models to emerge?Nov 20, 2018Nov 20, 2018
Published inFelix CapitalWhat is Customer Love?I tried to clarify what is customer love and how to monitor itOct 15, 20181Oct 15, 20181
