The Design Process
- omg yay a new project
- ‘considering the project’ aka twitter aka procrastination
- troll designspiration
- troll pinterest
- find a high-caloric crock pot dish to try later
- troll dribbble/behance/etc
- find drool inducing research
- look at your own portfolio and decide that you should have became a sanitation engineer
- break out your moleskine
- absentmindedly sketch things and remember you suck a sketching
- this is prob why you got a C+ in drawing 1
- reluctantly open a blank file
- wonder the meaning of life
- avoid any semblance of structure, template or styles that would make your life easier later on
- make a folder called “iterations”
- hate everything
- hate everything
- hate everything
- decide istockphoto.com is where good ideas go to die
- find something you love about your new design
- take a break
- open the file the next day and HATE ALL THE THINGS
- look back at your research that makes you green with envy
- find things you like about it
- try and make those things happen in your piece
- finally find something that’s like ‘just ok’
- move shapes
- try it in Gotham
- command-Z
- convert text to outlines
- make a file named “ver-5.2”
- listen to your version of “HYFR”
- show someone(s) your new project
- tell them it’s a “quick sketch — just an idea”
- they point out things you never thought of and you get kind of pissed at them because they don’t understand your “JOURNEY”
- you make changes based on their feedback
- feel a tiny bit less self-loathing than usual
- drink a beer (probably IPA)
- realize your deadline is fast approaching
- decide this is a perfectly fine time to organize your Dropbox folders
- reluctantly open up file “ver-8.5”
- switch over into “just get this shit done” mode
- find little details that make you kind of love it
- surprise yourself
- read an article on medium about any other career other than design
- i mean come on — you make and design cool contextual, helpful, and relevent shit for a living, life isn’t so bad
- deadline comes
- add “-final” at then end of the file name
- show client/boss
- everything you’ve done gets changed or manipulated within a fiber of it’s being
- comfort yourself with the fact that you’ll put your original idea in your portfolio “when you find the time”
- make the changes, show boss/client, make more changes etc.
- add “final-final-2” at the end of the file name
- everyone is in love with it (finally)
- ship the project
- START OVER (the most important)