After conducting developer persona studies, endless API usability sessions, SDK diary studies, it’s pretty clear that all developers and organizations describe themselves as “agile.” So, why do start-ups seem to move faster than enterprise companies?
There are tons of different developers in the world. Some work in start-ups, some in Fortune 500 companies. Some prefer to work alone, some thrive in collaboration. Understanding your developer audience can impact everything from your branding to your documentation.