PinnedEmmanuella Ben-EbohCan people be reduced to a single model?What do we gain or what might we miss when we reduce people to models?4 min read·Oct 13, 2021----
Emmanuella Ben-EbohinUX Collective50 lessons I learned from the past Disney CEO, Bob IgerProverbs every business leader should meditate on6 min read·Aug 25, 2022--1--1
Emmanuella Ben-EbohinUX CollectiveHow well do you understand the context of the problems surrounding customers ?Using the Jobs-to-be-done framework as a tool for differentiation in a saturated market7 min read·Dec 8, 2021----
Emmanuella Ben-EbohinUX CollectiveEvery startup should be familiar with mental models and here’s whyUnderstanding the role of mental models in solving problems rapidly and preventing you from remaining stuck in problem solving6 min read·Dec 6, 2021--1--1
Emmanuella Ben-EbohHow you can appear as top-of-mind for customers by using journey mapsWhat is a user journey map?5 min read·Dec 4, 2021--2--2