Platform Assets in EMP

Every Media blockchain Platform
2 min readSep 4, 2018

The ecosystem of EMP platform is made up of 3 assets.

EVE is the fundamental coin
ADD is used for the value exchange of advertisement and data
EXP is needed to move the ecosystem smoothly.

EVE (Every Media Coin)

EVE coin is a basic coin that is traded within the platform and is a liquid asset that can be bought or sold at a coin exchange market.
It is free to send EVE to others through the wallet’s address which is provided by the platform. EVE can be combined with ADD coins by a fixed ratio (1:1) and can be changed into EXP.

ADD (AD & Data Coin)

ADD coin is a reward that can be received mainly based on the level of contribution for the advertisement, and it has a high liquidity just like the EVE coin. Thus, it can be bought or sold at the stock market.
Especially, since ADD coin can be exchanged for the advertisement value, it has characteristic of downward inelasticity which stays at KRW 100. However, it also has upward inelasticity since it can be paid as the advertisement fee for the amount of value fixed by the platform.
When it is wired to another person through the address of the wallet which is provided from the platform, no transaction fee is charged.

EXP

EXP is an asset made by combining two types of utility coin which are mentioned above(EVE and ADD).
EXP is not an asset that can be dealt, but it is a network asset that has many functions in the ecosystem. It is used for a fuel that enables one to carry out more activities and is a type of share and, at the same time, a voting right.

For further details about our platform ecosystem, please check out our whitepaper. EMP will do its best to create an ecosystem, Every Media Blockchain Platform, where every participant can be beneficial.

EMP Official Channel
Official Website: http://everymediaplatform.io/kr
Official Telegram: t.me/everymediaplatform
Official Facebook: https://www.facebook.com/official.embp/
Official Twitter: https://twitter.com/emp_official_tw
Whitepaper: http://everymediaplatform.io/en/whitepaper/EMP_Whitepaper_EN.pdf
One pager: http://everymediaplatform.io/en/whitepaper/EMP_OnePager_EN.pdf

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Every Media blockchain Platform

EMP is a new media ecological public blockchain for unbundling BAADD media. (Official Web site is only www.everymediaplatform.io)