Understanding EMP Architecture

Every Media blockchain Platform
2 min readSep 21, 2018

The EMP’s Pre-sale has begun on Sep. 17th 2018 at 08:00 (UTC+0)!

EMP(Every Media blockchain Platform) is a fair ecosystem in which content producers, users, advertisers, developers and service operators all receive fair rewards depending on activity values.

The architecture of Every Media blockchain Platform is composed of a sidechain Layer, Blockchain Platform, and an Application Layer, and based on this, it can actualize various types of DApp services.

Application Layer

DApp developers are able to focus on developing the user interfaces and specialized services; operation tools are applied such as content, community, certification, data analysis tool, and bot to develop and operate DApp service based on stability and flexibility.

The reason for providing these application tools is to help DApp services, based on Every Media blockchain Platform, provide stable services and settle into a successful media business as soon as possible.

Blockchain Platform (DPos, Samrt Contract)

DPos(The Delegated Proof of Stake) Algorithm is applied to the main block chain of Every Media blockchain Platform. DPos algorithm complements existing Pow and Pos limitations. EMP forms a healthy ecosystem through DPos.

Smart contract will be developed to be applied in various contracts to implement media business such as trading of advertising and data, sales of content assets, contracts with publisher and producer.

Sidechain Layer (DAG, IPFS)

Not All Data produced in Every Media blockchain Platform is saved on the blockchain and used restrictively; therefore, sidechain is constructed separately for saving data.

To convert the value into the coin, DAG (Directed acyclic Graph) is selected by using the sidechain while advertising is running, or data is using. The DAG data structure can solve the performance problems and save the data that prove advertisements and data usages. These processes are submitted on the main blockchain, blocks and coins are created as many as values that created by smart contracts.

IPFS (Inter-Planetary File System) provides a block storage model which has high throughput by using content addressed hyperlink. When loading a file, HTTP used to indicate the server’s address object. However, IPFS requests a hash object of the file to the entire network, which makes routing much faster than HTTP.

For further details about our platform, please check out our whitepaper or telegram. We will do our best to create the ecosystem, Every Media Blockchain Platform, where every participant can be beneficial.

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Every Media blockchain Platform

EMP is a new media ecological public blockchain for unbundling BAADD media. (Official Web site is only www.everymediaplatform.io)