Era IyerinStrategica PartnersHow to Choose a Company NameHow you name your company predicts a lot about its successJun 30, 2020Jun 30, 2020
Era IyerinStrategica PartnersWhy and How to Create Negative Buyer PersonasDeveloping a Go to Market StrategyJun 1, 2020Jun 1, 2020
Era IyerinStrategica PartnersHow To Price Products: Optimizing Your Pricing Strategy As A Growth LeverPricing strategy is one of the most overlooked yet foundational drivers of monetization and growth in a business. Knowing how and when to…Jun 1, 2020Jun 1, 2020