Hi, my name is Matt Pakes and I’m a product manager at Facebook, responsible for video products.
Matt Pakes
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Currently there’s an AWFUL bug in Facebook that’s been there for a LONG while. It doesn’t allow full screen playback of embedded videos (YouTube and apparently Vimeo as well) from Chrome (both Windows and Mac).

The bug has been discussed by Chrome developers and AFAIK Facebook is to blame (a parent element to the video gets hidden when entering full screen mode hiding the video).

The apparent lack of will to fix this problem makes it seem like part of a strategy to severely harm the playback experience with non native video.

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