Photo by Stefan Cosma on Unsplash

Why I Have Personal Goals Too

Why maintaining a professional and personal balance is key in running a business.

Last year was a good year in terms of my efforts. In the pursuit of earning $10,000 last year, I only earned roughly $4,000. While it’s still an impressive feat for me considering my circumstances, this year is a bit different.

I’ve set a loftier money goal, but I also added a year-long goal that has nothing to do with my business.

I set a personal goal that has been in the back of my mind for some time and it’s about time I tackled it once more.

But why do this so suddenly?

Wouldn’t it be smarter to have only one big goal to work towards and leave it at that?

The reason I have this secondary goal I wish to pursue all year round is not a matter of whether it’s smart or not. Rather, it’s necessary for a variety of reasons.

Keeps You Close To Core Values

Goals are a projection of who we wish to be at some point in time.

The act of pursuing our goals is the progression of who we are becoming who we wish to be.

As such we want to ensure that the pursuit of our goal and achievement of that goal will shape us into who we want to be.

Going deeper than that means that we are acquiring and developing the values that this goal will bring us.

This is key to understand because for me personally, I’m someone who likes to keep everything in balance.

I’m not all work, work, work, but at the same time, I’m someone who wants to end the day with feeling like I’ve done something productive. That I’ve made some level of progress in improving my life.

The year-long goals that I’ve set are a reminder of that balance.

My money goal is a reminder I still have a business to run and should leverage it at every turn.
But I also have some personal goals as a reminder that I shouldn’t all be business.

This isn’t a matter of work-life balance or anything. It’s a matter of understanding what type of person you are and how you work.

Provides A Reward Outlet

We all pursue goals for the opportunity to receive a reward. While the overarching goal is satisfying, many of us need to reward ourselves during the process as well.

It’s in those particular circumstances where we tend to trip ourselves up a bit.

If we have a productive day and made a sizeable leap towards our goal one day, we may reward ourselves by doing nothing the next day.

How many times do you think that’s happened to people?

It’s happened a lot to me, that’s for sure.

But this time, it’s a bit different. I’m training myself now to reward myself in a different manner.

Last year I tried to reward myself by doing more work, but it fell a bit short for me. This year is a bit different because I have a little more structure. I have more vision for what I want to be doing over the day and where I can fit my rewards in.

The other personal goals I have are merely an outlet. I have allowed myself the opportunity to do those personal goals during specific times and that can help me on so many levels. The same applies to you.

We all deserve rewards. They are what push us forward and keep us motivated. But it’s worth asking two key questions:

What is the best type of reward for us?


How should we present it?

You want the reward to be good and push you forward rather than stall, or slow down your momentum. You also want to present it in a way that is suitable for you.

For me, I’m merely presenting it as a massive goal I can focus on when I feel satisfied with my business progression for the day.

Keeps You Engaged

While one major goal in life can keep you engaged, a second goal can reinforce it. Much like with having one goal you are dedicated to, I believe setting some personal goals can keep you invested in your life and well being.

For many entrepreneurs, we lead very busy lives. It’s not out of the question for entrepreneurs to neglect their health, both physically and mentally. With reports saying that upwards of 72% of entrepreneurs suffering from a mental illness, it makes sense that we need a little bit of time to ourselves.

A time to refocus and yet keep ourselves engaged and focused on our lives.

For sure our business goals are important, but I believe setting personal goals — even if they feel very much like secondary or supplemental goals — can be therapeutic.

It gives us a chance to look at what’s going on inside of our head in some fashion.

On top of that, who’s to say your personal goals can be tied to your business in some way?

One of my personal goals is to hit a target weight and I’ve been writing plenty of articles on it. Not to mention I’d like to leverage it more in the future.

This is on top of the usual benefits and habits that those goals bring. Improving my health means working out more, going for more walks, amongst other things. Those types of activities improve our health in many ways.

Goals are simple on the surface, but digging into them further can reveal many complexities to them.

Many of those complexities can reveal many benefits and develop further than we thought initially. It all boils down to how you choose to see goals, set goals, and how you treat them in your daily life.