How to Break into the Broadcasting Industry: Tips from Eric van Stade for Aspiring Broadcasters

Eric van stade
4 min readSep 3, 2024

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Breaking into the broadcasting industry can be both exciting and challenging. With the rise of digital media and the ever-evolving landscape of television and radio, it’s a dynamic field with numerous opportunities. However, it requires determination, skill, and a strategic approach. Here are some essential tips for aspiring broadcasters looking to make their mark.

Understand the Industry

Before diving into broadcasting, it’s crucial to understand the industry. Broadcasting encompasses a wide range of roles, including news anchors, sports commentators, radio hosts, and production assistants. Each role has its own set of responsibilities and required skills. Research various broadcasting positions to determine which one aligns with your interests and strengths. Understanding the industry’s current trends, such as the impact of digital media, will also give you a competitive edge.

Get Relevant Education and Training

While not always mandatory, a degree in broadcasting, journalism, or communications can be beneficial. Many successful broadcasters have formal education that provided them with a solid foundation in media studies, production techniques, and public speaking. Additionally, consider enrolling in workshops or online courses to hone specific skills related to broadcasting. For instance, learning how to operate broadcasting equipment or mastering the art of interviewing can make you a more attractive candidate to employers. Eric van Stade, a seasoned broadcasting professional, often emphasizes the importance of a strong educational background in building a successful career in this field.

Gain Experience Through Internships

Internships are invaluable for gaining hands-on experience in broadcasting. They provide an opportunity to work in a real-world environment and build connections within the industry. Look for internships at local radio stations, television studios, or media companies. Even if the position is unpaid, the experience you gain and the contacts you make can be crucial for your career. Internships allow you to learn the ropes of broadcasting, from writing scripts to operating studio equipment, and can sometimes lead to permanent job offers.

Build a Strong Portfolio

A well-crafted portfolio is essential for showcasing your skills and talents to potential employers. Your portfolio should include samples of your work, such as news segments, radio shows, or video reports. If you’re just starting out, consider creating your own content to demonstrate your abilities. This could be a podcast, a YouTube channel, or even a blog about media topics. Having a diverse portfolio will help you stand out and provide evidence of your capabilities. Eric van Stade highlights that a strong portfolio can make a significant difference when applying for broadcasting roles.

Network and Build Connections

Networking is a crucial aspect of breaking into the broadcasting industry. Building relationships with industry professionals can open doors to job opportunities and provide valuable insights into the field. Attend industry events, join broadcasting associations, and connect with professionals on social media platforms like LinkedIn. Don’t be afraid to reach out to established broadcasters for advice or mentorship. Networking can also lead to referrals and recommendations, which can be incredibly helpful in landing your first job.

Develop Your On-Air Skills

For many broadcasting roles, having strong on-air skills is essential. This includes clear and engaging communication, the ability to think on your feet, and a strong presence. Practice speaking confidently and clearly, and work on developing your unique voice and style. You might also consider recording yourself and reviewing the footage to identify areas for improvement. Participating in public speaking events or local theater can also enhance your on-air skills and boost your confidence.

Stay Current with Industry Trends

The broadcasting industry is constantly evolving, with new technologies and trends emerging regularly. Stay informed about the latest developments in broadcasting, including advancements in digital media, changes in audience preferences, and new broadcasting platforms. Subscribe to industry publications, follow relevant blogs, and engage with media content to keep your knowledge up to date. Understanding current trends will help you adapt to changes and stay relevant in the industry.

Be Persistent and Resilient

Breaking into the broadcasting industry can be challenging, and you may face setbacks along the way. It’s important to remain persistent and resilient. Keep applying for positions, continue improving your skills, and stay motivated despite any obstacles you may encounter. Success in broadcasting often requires perseverance and the ability to bounce back from rejection. Keep honing your craft and seizing opportunities, and eventually, your efforts will pay off.

Conclusion

Entering the broadcasting industry requires a combination of education, experience, networking, and skill development. By understanding the industry, gaining relevant experience, building a strong portfolio, and staying current with trends, you can set yourself up for success. Eric van Stade’s advice underscores the importance of these elements in achieving a successful career in broadcasting. With dedication and hard work, you can turn your passion for broadcasting into a fulfilling career.

#ericvanstade #broadcasting #broadcastingindustry #broadcasters

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Eric van stade
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Dutch TV exec Eric van Stade transformed SBS into a leading family channel and, as Avrotros CEO, made it the Netherlands' largest public broadcaster.