Erik van HeeswijkAI: building the Chief Editors brainJournalism and media are in a funny phase. Today it is not entirely clear what the product is, that they are offering. They used to provide…Nov 29, 2016Nov 29, 2016
Erik van HeeswijkEvery story counts!Every media organization seems to be concerned with metrics nowadays, how to measure success; of stories, of channels, of people. This is…Sep 27, 2016Sep 27, 2016
Erik van HeeswijkData does not lead to puppy storiesLast week with John Oliver covered a heart-warming plea for caring for regional newspapers as being the core of independent journalism. In…Aug 10, 2016Aug 10, 2016
Erik van HeeswijkStickiness and channel strategyPeople often ask us, the people behind CleverLions and SmartOcto, the 64.000 dollar question: should I serve my audience content in the…Jun 6, 2016Jun 6, 2016