Erik
Erik
Jul 23, 2017 · 1 min read

Another article about what Apple would do. It didn’t happen with the TV, it won’t happen with a car and it certainly won’t happen with a home energy solution. The biggest issue is that Apple has made exclusive design a commodity. Apple products were never about having the fastest, most innovative solution. They were about having the coolest, most elegant looking gadgets. Simplicity, elegance and function have been replaced with dongles, protruding cameras and compromise. Other manufacturers are now making better looking, higher performance products. Apple needs to get back into design.

    Erik

    Written by

    Erik