November 27, 2018: The Digital Holiday

Erin Schoch
May 7, 2018 · 3 min read

You’re stuffed with turkey and have started your holiday shopping. Now it’s time to give back!

2018 marks the seventh year for Giving Tuesday. But how successful is the day? Apparently very. In the US alone, 2017’s Giving Tuesday raised $274 million dollars in just 24 hours.

Beginning in New York by a team with the Belfer Center for Innovation & Social Impact, the day has been dedicated to charity. Giving Tuesday combines the power of social media with the generosity of mankind according to GivingTuesday.org.

The day falls on the Tuesday after Black Friday and Cyber Monday. After two of the biggest shopping days of the year, Giving Tuesday was created to give back. It also comes before tax season.

With so much darkness in the world, it’s nice to have a day dedicated to giving. The Giving Tuesday organization even provides resources for nonprofits considering having their own Giving Tuesday campaign. They share content and an editorial calendar to be posted on social media in the time leading up to the big day. It also explains what can be done while the event is going on.

In a world that has more emphasis on money than ever before, it’s easy to think this is the only way you can give back. But it isn’t the only way you can participate in Giving Tuesday. While monetary donations can provide great change, you can contribute your time and goods you’re not using.

This day hits closer than you may think. Naperville is home to many non-profits. So many that your very own community television station, NCTV17, sits down with them every week on Spotlight.

As a fellow Naperville nonprofit we’re dedicated to raising awareness of the good going on in our city. Each week, an hour of our programing helps support the mission and goals of the nonprofits in our area.

It is unlikely those in the Naperville area haven’t heard of Giving Tuesday. However, most don’t know that, unlike most news stations, NCTV17 is a nonprofit. We are dedicated to objectively sharing local news with the community.

Here at Naperville Community Television, we are so thankful for every donation we receive. It’s difficult to see where your donations go. So, in full disclosure, donations to the station help with:

· Operating costs

· Equipment purchases

· Set constructions

· General upkeep

For those who cannot donate, NCTV17 is always accepting tips and potential news sources. We want to report on what you want to hear, so reach out with any suggestions. All tips can be submitted online at https://www.nctv17.com/submit-story/.

All donations are tax-deductible and help us continue to share the stories of our community.

To donate, you can go online http://www.nctv17.com/donate/or simply send your check to Naperville Community Television, 127 Ambassador Drive, Suite 103, Naperville, IL 60540.

The holiday season is one of family. NCTV17 is thankful for everything the Naperville community does to support our mission. Help your news stay local by giving back. Your donation can be seen in every program we put on. We are a station created by you for you. We look forward to the many years to come at Naperville Community Television!

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