Erwanda LiaoA Simple Way to Upload Facebook Ads Manager Data to Google AnalyticsWorking as a digital marketing analyst a couple of years ago, I remember vividly how it was ‘uncool’ to export different data sources to…Jan 11, 2020Jan 11, 2020
Erwanda LiaoGetting Top Ads of Google Ads Campaigns (Display and Paid Search)If you are familiar with running campaigns on Google Ads, there is a classic problem when assessing top performing ads of Google Ads…Apr 8, 2019Apr 8, 2019
Erwanda LiaoHow to Make a Valid SEO Recommendation Based on Google Analytics and Google Search ConsoleMaking SEO recommendation can be a bit of headache for a brand that has implemented SEO for quite long time. It is an experience which…Apr 8, 2019Apr 8, 2019
Erwanda Liao5 Content Marketing Strategies I Wish to Know EarlierI frequently face some content marketer (based on the official job title) that in my opinion, is not a true marketer. Remembering the…Apr 8, 2019Apr 8, 2019