Mind Adventures“Field of Dreams” Wrote the Entrepreneurs PlaybookYou read the headline and thought about “if you build it, they will come” — the most incorrectly employed and over-used citation from the…Aug 5Aug 5
Mind AdventuresWhy I Loved Jury DutyI know. You’re thinking I’m either crazy or a huge nerd. No one likes jury duty. It’s a drag.May 9, 2018May 9, 2018
Mind AdventuresWhen you’re here, you’re familyI’m part of many families. My biological and adopted ones. My Davidson and U of Michigan ones. And all the places I’ve worked before ones…Apr 10, 2018Apr 10, 2018
Mind AdventuresWhy do we forget the person when we build personas?Whether we’re product marketers or product managers or maybe even engineers, we build “personas” to guide our work. While often rooted in…Mar 19, 2018Mar 19, 2018
Mind Adventures“Hit ‘em where they ain’t” a tribute to my GranddadAnticipating where your opponent was and going the other way was Granddad’s perennial advice. It applied to tennis, baseball, and certainly…Jun 23, 2017Jun 23, 2017
Mind AdventuresWhat is Product Marketing?Product marketing is NOT product management.Feb 22, 2017Feb 22, 2017
Mind AdventuresHow to Become a Marketing ScientistLast week, I had the opportunity to speak at a General Assembly event in Chicago focused on predictions for 2017 in Digital Marketing…Feb 2, 2017Feb 2, 2017
Mind AdventuresOperation Education Begins TodayI’ve found channeling grief into action to be the savior in my life. Today, I begin a new mission to channel my anger, frustration, and…Nov 10, 2016Nov 10, 2016
Mind AdventuresReflections on Chicago Ideas Week: Get Curious. Talk to People. Try Stuff.Last month, during Chicago Ideas Week, I attended two events- Life’s Big Questions and In Conversation: Social Entrepreneurship. I was…Nov 8, 2016Nov 8, 2016
Mind AdventuresHow to know when to say “yes”A week before Christmas, 2011, Jay the co-GM of Disney Parks and Resorts Online, called me as I was finishing dinner in my hotel room in…Sep 13, 20161Sep 13, 20161