Adoption, The Final Form of Cryptocurrency

Simon Kertonegoro
Oct 2, 2017 · 6 min read

The Crypto World is an innovative landscape full of ambitious dreams and grand ideas. We hope some of them will succeed, we pray that Cryptocurrencies as a whole will survive the regulatory onslaught championed by insecure Governments and Banks. We draw up our prediction charts and speculate growth but so far there hasn’t been a tangible metric to judge a definitive path to success. We all know this metric needs to be something that connects Cryptocurrencies to the real world. I mean, what’s the point of ambitious dreams and grand ideas if we can’t make them a reality? So the word of the day, is adoption.

For every Cryptocurrency, adoption is the next step of the evolution. It will validate the market and silence the naysayers. Without adoption we are just swapping trading cards, not exchanging Currency. Real Currency is used to buy products, not just opportunity. Money was created to replace a barter system that couldn’t process IOU’s and precise value matching, and until Cryptocurrencies can also be used in these marketplaces, it just isn’t real money. That’s why, no matter what we want to believe, Bitcoin is a bubble of hopes and dreams, with limited tangible revenue streams supporting its growth.

One company is planning to change this status quo within the next 3 months. After coming from nothing and creating a network of 18 Million users over the last 9 years. Showing constant growth in their flourishing marketplace and processing Millions of dollars in transactions per month. Enjin has decided to take their business structure to the next level by overlaying a decentralized network of assets that spans throughout the games industry. You are now witnessing the birth of Enjin Coin, the ERC-20 Ethereum based token that will be the blood that pumps through, what I believe will be the world’s first mainstream, decentralized gaming economy.


The plan is for game developers to be able to mint Virtual Items out of Enjin Coin, and like in the real world, the items will hold value based on how much Enjin Coin they are made from. The items will also have a separate perceived market value based on its individual supply and demand. But the real difference for investors is that the items will be able to hold their weight in ENJ.

When projecting your crypto trading profits the main thing that matters is how many times the market cap will multiply, or by what percentage it will grow. Enjin Coins ICO hard cap has been set to a very low $25,000,000. This leaves ample room for growth with competitors like Game Credits market cap already at over ~$150,000,000 although achieving very little adoption and limited functionality.


What sounds so easy to create and execute is actually a logistical nightmare for any group of individuals that are not up to the challenge. The designing of this system and executing of the roadmap is only possible because Enjin has 9 years of skin in the game, building the world’s biggest cross-platform gaming community. Crypto investors now have the chance to leverage Enjin’s user base, experience, talent, equipment, servers & IP. It’s an undeniable fact that there is no other company in the world more perfectly positioned to create a mass market decentralized gaming economy, and they’re throwing all of their weight into it.

Enjin plans to make the complexities of gaming economics one less thing for game developers to worry about while boosting community engagement and improving gameplay. As a gamer, you would potentially be able to buy products that multiply in value, giving you the same FOMO atmosphere that makes crypto-trading so electric.

As a gamer, you could also potentially take a Virtual Item out of one game and use it in another. At this point Game Developers would have to work together on this ability but if Enjin were to implement a standardized set of product specs for Developers to adhere to, there’s a potential that any Developer that creates games and mints items that fit the mould would instantly gain access to the world’s most advanced in-game marketplace functionality along with the user base that follows. Developers could possibly even make extra profit from selling items and also minting items that potentially become popular in other games.


If game developers wish to mint specific items that are protected from volatility, Enjin have implemented a smart contract using Bancor Smart Token to protect users from the changing value of the Enjin Coin. Honestly though, where’s the fun in that? As long as game developers keep minting new items that are affordable and they keep going up in price till they’re unaffordable, gamers will keep buying up the affordable items in hopes that those items will also see a steep climb in value.

Many gamers that have never purchased in-game items before will throw money into virtual items, excited about the functionality it brings and the profit they stand to gain. This presents a massive opportunity for developers to create a far more engaged network. Just looking at mobile games, currently half of all mobile gaming money comes from 0.19% of users. In an industry that rakes in over $41 Billion per year a small shift in the status quo can have gigantic implications, it’s hard to imagine the results that a revolutionary innovation such as Enjin Coin could create.


However, Enjin is not specifically aiming for the mobile gaming industry, they are targeting everything, everywhere and everyone there. With plans to release SDKs that will allow for easy adoption into every gaming market possible. This is an opportunity for game developers to save time on working out complex in-game economics and put an end to hemorrhaging revenue due to 85% of in-game transactions being fraudulent. But this is more important than that, it’s a chance for Game Developers to offer their customers virtual items that are truly valuable in the real world as well as within their gaming environments. This is a way to connect their gaming environments into a much larger ecosystem of economics. This is a way to let their users truly live the game, with real-world implications for their online successes.

Knowing all of this, Is it any wonder that founder of Ethereum and Jaxx, Anthony Di-lorio has jumped on the board of advisors and pledged an investment? Are you surprised that legendary game producer Pat Labine has been on board helping to perfect the mechanics of the system? Enjin know what they’re doing, they’ve done it for 9 years and created something out of nothing. They have a roadmap that is value driven, audacious and only achievable by them. They are working with accomplished economists to ensure they can seamlessly connect the crypto world — to the gaming world — to the real world. They have a talented leadership and development team who are already building the systems that games will be using within the next 3 months, and the crowd sale hasn’t even started yet.

I am not just writing this as a recommendation to invest into Enjin Coin. I am writing this to put my footprint next to the launch pad, to prove that I was there when history was in the midst of creation.

Adoption is the game, and Enjin is about to show the crypto world how to play.


Simon Kertonegoro

Enjin Coin Investor


Simon Kertonegoro

Written by

Helping game devs build the games of their dreams, on their own terms.

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