Coming Back Home

We’re launching Ultra on Kickstarter.

This will be our first time back since our first campaign five years ago, and we are crazy excited to be coming back.

Here is everything you need to know

Colors

More awesome colors will be unlocked if we hit some stretch goals in the campaign!

See what beta testers have to say about Ultra!

We sent 40 people from all around the world early sample prototypes of the Ultra for them to test and give us feedback to improve the final version of the product.

We asked them what they thought about the product, and what they would want to tell you, a new potential backer. Check it out!

These guys are the best. Honestly we were blown away by all the incredibly kind things they had to say. We love our beta testers!

Price at Retail:

(when it goes in stores in spring 2021)

  • Ultra without MIPS: $99.95
    (includes remote)
  • Ultra with MIPS: $139.95
    (if you’re not familiar with what MIPS is you can learn more about it here)
  • Optional visor: $24.95

Super Early Bird Price at Kickstarter:

  • Ultra without MIPS: $75
  • Ultra with MIPS: $99

Not just that, but every Super Early Bird helmet will also include:

  1. A free visor (worth $24.95)
  2. Exclusive limited edition Lumos decals (exclusive to pre-order backers only)
  3. Access to limited edition colors that will only be available at pre-order (more details to come!)

Add that all up and that is a solid 40% discount off the retail price AND you’ll be among the first in the world to get the helmet.

IMPT → Just be aware that these Super Early Bird deals will only be available in limited quantities, and on a first come, first served basis. So if you want to get one, be sure to note down our launch date and time (details below!) and get there early because they WILL sell out!

IMPT pt 2 → We hope you’re excited about those prices. Just be aware that these prices do NOT include shipping, and for those of you from Europe, it also does NOT include VAT. With air travel in such flux right now, the price of freight is also changing quite rapidly. So rather than charge for shipping and VAT during the campaign, we will only charge it prior to actually shipping the helmet to you.

Kickstarter Launch Date

Without further ado, drumroll please:

We will be launching our Kickstarter campaign this Memorial Day Monday 25th May at 11am ET

See you there!

(Add that time to your calendar so you don’t forget!)

REMINDER → These Super Early Bird deals will only be available in limited quantities, and on a first come, first served basis only. So if you want to get one, be sure to note down our launch date and time and get there early because they WILL sell out!

Reserve your Super Early Bird Reward

Make a reservation → HERE

If you leave your details in the reservation, we will guarantee you a spot for a Super Early Bird Reward. However you must:

  1. Make a reservation above and
  2. Place your order within the first hour of launch

But hold up. It’s not just about discounts is it?

No it’s not.

As many of you already know having backed us once before, backing a Kickstarter campaign is much more than just looking for a good deal.

It’s about co-creating something special. Something that you believe in. Something you want to be a part of, and that you want to see succeed.

We got our start on Kickstarter five years ago with little more than an idea and a passion to keep riders safe, and make a great product. The 6,000 people who backed us then have been an integral part of this adventure with us, helping us reach the 100,000 people we reach today. Without you, we would not be where we are today.

We see a world where every cyclist has access to protective gear that makes them as visible as possible to everyone on the road. Ultra is key to that vision.

With your support in this campaign, we will make that vision a reality.

We hope you are as excited as we are! We’re pumped! 💪 See you Monday.

Eu-wen and the Lumos Team

P.S. Are you a Lumos fan and original backer from our first Kickstarter campaign? Would you like to be featured in a Lumos video? If so, we’d love to hear from you!

We’d LOVE to make a video similar to the beta tester video you just watched, but this time featuring some of our original Kickstarter backers and their stories.

This is an open invitation. The more the merrier! If you’d like to be a part of that, send us a short video of yourself telling us any interesting stories you might have with/about your Lumos helmet, and we’ll put it together in a video! To participate send it to us at support@lumoshelmet.co by this Sunday.

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