Eva Sanagustin
Eva Sanagustin

Eva Sanagustin

Redactora de contenidos freelance, escritora, content curator y docente. Trabajo con marketing de contenidos y mi palabra favorita es inspiración.

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From Ego and Empathy by Melissa Miyamoto-Mills

used to s…t is 100% self-expression. Art is great. I love art. Art is what drove me to become a designer. But design, at its core, is visual thinking and expression that is used to solve problems — problems other than your own.

From Why we don’t need to use formal language to sound professional by Liva

So why do we think that using formal language equals sounding professional and being polite and respectful?

From A Content Strategist’s Guide to Using Tone in Products by Susan Gray Blue

…r the same product. And writing with the same voice while adjusting tone makes that even harder.

We have hundreds of product content strategists at Facebook now. By crafting the language we use in products, content strategists shape a range of experiences — fro…