Evie Donnelly
Dec 11, 2017 · Unlisted


I worked with a team of UX Designers to create a focused product to pair with an existing organization and pitch it to them. After a few project proposals, busness and user research, we came up with our product: Wikilearn. We oriented this app to Wikipedia.

Process Overview

Team of 3 UX designers (Azin, Emily, and myself)
2 weeks

→ Analysis and synthesis of information from:

9 interviews: people of various backgrounds, ages, races, and genders
Competitive matrix on related organizations
Feature analysis of competitive companies

Feature determination based on research synthesis

→ Iterative design process & 2 rounds of user testings on 12 users

→ Determining next steps

→ Prototype:


Having a basic level of knowledge helps us connect to others and bolster confidence.

We spend hours, days, if not weeks searching a specific topic and then deciding on which resource is truly useful and reliable.

There is at least a 30min research behind a simple 3 minute dinner table discussion. This is an inefficient search process.

Defining Focus

How might we present a curated package of information that satisfies a user’s desire to understand basic knowledge, within their time limitations and preferred learning environment?

Wikipedia Overview

It is the largest publicly-sourced, encyclopedia system in the world. It provides content in a multilingual free web and mobile access site. The ethos of Wikipedia stands out as a democratizing source of knowledge on the internet.

Comparing to other Organizations

Competitive Matrix of other companies
Feature Analysis

User Interviews Insights

Like to be prepared for interaction with other people

Want personalized learning to meet their needs

Are frustrated at long research time

Have a reason to search every day

Like quick summaries

Like to learn on the go

Want to know how reliable their sources are

Like offline access

Like consuming information in many formats

Who are our Users?

What is WikilearN?

Instantly tailoring Wikipedia to your criteria. Below is a User journey about how Wikilearn solves her problem and provides a sense of satisfaction.

Wikilearn Aligns with Wikipedia

Make Info Accessible
• seeks to create packages of basic information on specific topics upon user’s request.
• caters to diverse needs.
• offers digestible summaries, a good starting point to learning more about a requested topic.

• search results and usefulness determined by user input.
• query responses improve overtime as more ratings tie specific content to specific query words.

The opportunity with Wikipedia


  • Web of information, hyperlink labyrinth to get lost
  • Each Wikipage is formatted to an idea
  • No conclusion
  • Open crowd-sourced content


  • Synthesizes multiple wikipedia pages to bite-size information
  • Formatted to multiple words and personal preferences: time and format
  • Feeling of resolution and accomplishment
  • Easy user feedback

How Wikilearn Works

Native iOS App

  • People we interviewed were on Apple devices; Integrates with Wikipedia participants on their mobile devices
  • Accessible offline: on the fly, a native app is easier to immediately access. Downloads content from searches for access offline
  • Acts as a rapid, intelligent filter offering one result at a time tailored to you

Research Leads to Design



Easy Flow Navigation

Features Emerge from Research


Link to explore the app:

Usability Test Round 1

Iterations on Design


Wikilearn makes Wikipedia feel personal to user’s learning needs

Wikilearn expands what it means to be a participant in

Wikipedia makes it easier to give feedback. “Learners are Wikilearn”

  • “ I wish I had this app to use for all my class assignments”
  • “What a time saver”
  • “The easiest app flow that I have seen in a year”
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