Experience: such an elusive term. What is experience? Does it all come down to electrochemical activity? Is all that we experience ultimately an illusion produced by our brains? — While we’re still figuring that out, companies like Apple, Facebook, Epic, Niantic, Snap, and others are eyeing the “experience economy.” It’s about to change everything. Nothing Ever Changes While the kinds of experiences we have and the ways we experience things have changed over the course of human history, the core element of…