Fraser MacdonaldIn-App Messaging vs Push Notifications: What’s the Difference? — KumulosIn-app messaging is now being used more frequently by mobile marketers. But, there are still many app marketers who currently only use…Jul 22, 2019Jul 22, 2019
Fraser MacdonaldMulti-Award Winning Push Notifications Feature Continues Winning Streak — KumulosMulti-award winning mobile marketing automation platform, Kumulos is on a winning streak. In fact, Kumulos Push Notifications are…Jul 17, 2019Jul 17, 2019
Fraser MacdonaldMobile App Development Strategy — The Ultimate Guide — KumulosMobile app development strategy might not be something you specifically think about. For sure, you and your team specialize in mobile app…Jun 12, 2019Jun 12, 2019
Fraser MacdonaldWWDC 2019: What app developers need to know — KumulosWWDC 2019 was keenly awaited by the Kumulos team. Every year, the Apple Worldwide Developers Conference (WWDC) gets a lot of attention…Jun 4, 2019Jun 4, 2019
Fraser MacdonaldGoogle I/O 2019 Conference — What You Need to Know — KumulosGoogle I/O 2019 Conference is making the headlines. But, if you don’t have time to read all the tech blogs, we’ve summed up everything we…May 8, 2019May 8, 2019
Fraser MacdonaldReducing the cost of an API outage — KumulosIn this article, we are going to look at why APIs have outages, what the cost of an API outage can be and therefore the importance for you…May 2, 2019May 2, 2019
Fraser MacdonaldMobile App KPI’s — 10 app performance questions you need to answer — KumulosMobile App KPIs are so important and yet often they are not defined clearly. At Kumulos, we talk to A LOT of mobile app developers and app…Apr 30, 2019Apr 30, 2019
Fraser MacdonaldWin-Back Strategies for App Retention — KumulosWin-back strategies are often high on the list of priorities for mobile app owners as they sadly witness users ceasing to use their app…Apr 29, 2019Apr 29, 2019
Fraser MacdonaldInternal mobile apps improve business operations | NS804 Guest Blog — KumulosIf you’re keen to help your clients improve their business operations and culture, then developing an internal mobile app for them might…Apr 22, 2019Apr 22, 2019
Fraser Macdonald6 benefits of proximity marketing and how to execute a campaign — KumulosProximity marketing is one of the fastest ways to gain a competitive edge when it comes to mobile marketing. Why? Because personalization…Mar 21, 2019Mar 21, 2019