The Book of DNVB
Andy Dunn

Loved reading this. Gave me some validation and guidance for what we’re doing. We knew we had to stop retailing someone else’s product and start going straight to the manufacturer, we’ve always been online first, we knew we couldn’t compete against the proverbial Amazon and we were trying to emulate what people like Bonobos, Warby Parker and Everlane (the ones we’d heard of) were doing. Nice to know there’s others out there.