Beauty’s next wave of tech innovation is happening in the metaverse. Much attention has been dedicated to fashion’s activity in the space, from luxury brands like Gucci and Balenciaga launching experiences in online virtual worlds to labels like Etro and Dolce & Gabbana presenting collections at Metaverse Fashion Week. But…

Since NFTs exploded into the mainstream earlier this year, streetwear has been one segment of the fashion industry to readily embrace the blockchain-backed digital art and collectibles. Some popular NFT creators embracing streetwear too. Yuga Labs, whose Bored Ape Yacht Club avatars have popped up across Twitter and brought in…

The 3D fashion design software company counts Adidas, Inditex and Hugo Boss among their clientele, and considers its technology as a change agent, driving forward industry transformation and a sustainable design process. The practice of physical sampling, creating prototypes and shipping materials are a few ways in which the apparel…

“FAME, Fashion NFT Protocol Creating Hyper-Connected Metaverse & Web 3.0” FAME, a Hyper-Connected NFT protocol, introduces the fashion NFTs created in collaboration with CTBT Studio. CTBT Studio is an emerging unisex sustainable streetwear brand loved by New Yorkers since its launch in 2021. Launch by head designer Sieun Lee in…

The production process of traditional fashion brands consists of multiple steps. Although the time spent and details differ by each brands based on the size and system of the company, certain steps are normally required to produce a product and have them hanging on the customers’ wardrobes. 1. PRE-PRODUCTION Pre-production consist of…

The golden era of digital and online connections has arrived since the epidemic struck the globe. As the shopping trend moved from offline to online, fashion brands are reinforcing their digital communication method with the consumers. …

6. Adidas Originals released the first NFT series “Into the Metaverse” More and more brands are exploring the wonderful world of the Metaverse. Adidas Originals also announced the official release of its first NFT series “Into the Metaverse”. Adidas Originals has teamed up with NFT pioneer gmoney, PUNKS Comic and…

When clothing meets the virtual digital age, what kind of future will it create? Untouchable assets: what exactly is NFT? The full name of NFT is Non-Fungible Token, which is a “unique digital item with blockchain-managed ownership”. Different from traditional digital currencies such as Bitcoin and Ethereum, the characteristics of…

“FAME, Fashion NFT Protocol Creating Hyper-Connected Metaverse & Web 3.0” FAME, a Hyper-Connected NFT protocol, introduces the fashion NFTs created in collaboration with La Mer Ma Maison. La Mer Ma Maison is an emerging designer brand loved by top celebrities since its launch in 2010. Launch by three menswear designers…