Give a damn!

You are human. You have bad days. You have good days. If you’re lucky, your number of good days are greater than your bad. If you’re extraordinary, you make every day a good day, because you’re on greater path, and you know it.

The thing is, it’s very easy to fall into the trap of day-to-day and not think about this.

We are all capable of being extraordinary. Every one of us. And we forget that, or we need frequent reminders. Sometimes we don’t even listen to the reminders, the gut feelings, the obvious hints.

Like the role models we aspire to, we have the capacity to excel, day in, day out, but what sets apart those who follow through and those who don’t is very profound and simple; those guys, they give a damn. They go the extra mile to give a damn. They do it authentically, and they do it everyday in everything they do. Why? because they care.

To give a damn..

It’s when you take on the work yourself because no one else will care about the details as much as you will.

It’s going on a date and not being afaird to look her in the eyes and asking her if she’s happy. Because her answer is important to you. She’s important to you. That’s why you asked her out.

It’s going back to the drawing board and drafting version 9.

It’s not accepting surface answers for anything. Digging deeper for substance, until she reveals herself to you.

Giving a damn is reminding yourself who is important to your being, and spending time with them, caring for them, loving them, admiring them.

It’s being honest with yourself. With your time. With others times.

It’s staying focused on to your mission, no matter how lonely.

You see, giving a damn is a lot of things, but most importantly, it requires repitition to be effective. Finding the strength everyday — even the bad days — to make an impact, to design with intent, to focus on the details, to be great.

To give a damn means doing more, when more is the hardest thing to do. This is something I’m learning on a personal level, and just being aware of it has already improved my daily and weekly creative output.

I’ve started to give a damn!


“Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” ~ Steve Jobs