Why I Don’t Do 1-on-1 Consultancy

Just one person got the benefit of my business expertise in 2015.

That was on purpose. I simply didn’t want to do that kind of work. A day sat working through someone else’s business can be interesting, but not really great for long term profits.

You get paid ONCE and that’s it.

Unless you’re a lawyer, getting paid by the hour or by the day is really short term thinking.

It is what it is. It’s nice getting a large lump sum for consultancy, but I know that the time could’ve been spent getting 10 new Lean Greens customers, who’s Lifetime Value is in excess of the consultancy fees I received.

When you know your numbers you can make smarter decisions about how and where you invest you time.

Don’t get me wrong, the person that benefitted from the day’s consultancy was super cool. He went on to grow his info product business that brings in over £30K per month like clockwork!

You never know, you might get an opportunity in the future to discover exactly how he did it.

These days when someone asks if I’ll do a consultancy day with them, I ask for a MUCH higher fee… which

puts almost everyone off.

The key here, is to know how much your time and knowledge is really worth… and leveraging OTHER mediums to share to larger audiences, faster and for much greater profit.

Example…

A few years ago, along with two other people, we had recorded a live small group seminar. We broke the footage up in to shorter bite sized videos and put it on to a members only site and charged £197 for access…

We launched it for a limited time, and brought in more income than the original seminar.

To me, this is leveraging technology, to share your expertise to a wider audience. Way more impactful than a one day one-on-one consultancy.

Set up time is just a few days, and you have an asset you can sell on auto-pilot for years…

Cool huh?

Remember this next time you run a seminar

Tim Goodwin

Fast Implementation

Joke:

Top 10 ways to know you are dating a consultant

10. Referred to the first month of your relationship as a “diagnostic period”
9. Talks to the waiter about process flow when dinner arrives late
8. Takes a half-day at the office because “Sunday is YOUR day”
7. Congratulates your parents for successful value creation
6. Tries to call room service from the bedroom
5. Ends any argument by saying “let’s talk about this offline”
4. Celebrates anniversary by conducting a performance review
3. Can’t be trusted with the car (too accustomed to beating up rentals)
2. Valentine’s Day card has bullet points
1. Refers to those “intimate moments” as “win-win situations”