Athleisure Apparel Market Share Evolution and Market Growth Trends 2023–2030
Executive Summary
The athleisure apparel market is a rapidly growing industry that has gained significant popularity in recent years. Athleisure refers to clothing that is designed for both exercise and everyday wear, combining comfort and style. This market research report focuses on assessing the market conditions and trends of the athleisure apparel industry.
According to the report, the athleisure apparel market is expected to grow at a CAGR of 9% during the forecasted period. This indicates a positive outlook for the industry, highlighting the increasing demand for athleisure clothing and its potential for further expansion.
The report highlights several market trends that are driving the growth of the athleisure apparel industry. One of the key trends is the shift in consumer preferences towards more casual and comfortable clothing. As people become more health-conscious and prioritize wellness, they are seeking clothing that can be worn for both exercise and everyday activities. This trend is expected to continue driving the demand for athleisure apparel.
Geographically, the athleisure apparel market has a significant presence in North America, Asia Pacific (APAC), Europe, the USA, and China. North America dominates the market due to the high adoption rate of athleisure clothing and the presence of major market players in this region. In APAC, countries like China and India are witnessing substantial growth in the athleisure apparel market due to the rising disposable income and a growing awareness of fitness and wellness.
Europe also holds a significant share in the athleisure apparel market, with countries like the UK, Germany, and France being major consumers. The USA is a significant market for athleisure apparel, driven by the health and wellness trend and the increasing popularity of active lifestyles. China, on the other hand, is experiencing rapid growth in athleisure clothing sales, mainly attributed to the rising urban population and the influence of social media.
In conclusion, the athleisure apparel market is expected to grow at a CAGR of 9% during the forecasted period. The increasing demand for comfortable and fashionable clothing, driven by the shift towards casual wear and active lifestyles, is fueling the industry’s growth. The market is well spread across North America, Asia Pacific, Europe, the USA, and China, with each region experiencing significant growth in the athleisure apparel sector.
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Market Segmentation:
This Athleisure Apparel Market is further classified into Overview, Deployment, Application, and Region.
In terms of Components, Athleisure Apparel Market is segmented into:
- Adidas
- Sweaty Betty
- Nike
- Lululemon
- Alala
- PUMA
- Under Armour
- Tory Sport
- Girlfriend Collective
- Athleta (Gap Inc.)
- UNIQLO
- Olivers Apparel
- Unbridled Apparel
- Lysse
- Ultracor
- Vuori
- Rhone
The Athleisure Apparel Market Analysis by types is segmented into:
- Clothes
- Shoes
- Others
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The Athleisure Apparel Market Industry Research by Application is segmented into:
- Aldult
- Child
In terms of Region, the Athleisure Apparel Market Players available by Region are:
- North America:
- United States
- Canada
- Europe:
- Germany
- France
- U.K.
- Italy
- Russia
- Asia-Pacific:
- China
- Japan
- South Korea
- India
- Australia
- China Taiwan
- Indonesia
- Thailand
- Malaysia
- Latin America:
- Mexico
- Brazil
- Argentina Korea
- Colombia
- Middle East & Africa:
- Turkey
- Saudi
- Arabia
- UAE
- Korea
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Key Drivers and Barriers in the Athleisure Apparel Market
The key drivers in the athleisure apparel market include changing lifestyles and preferences, as consumers increasingly seek comfortable and versatile clothing options that can be worn for both exercise and everyday activities. The rise of health and wellness trends, along with growing awareness of the importance of fitness, have also been driving the demand for athleisure apparel. Additionally, the influence of social media and celebrity endorsements has contributed to the market’s growth, as consumers are often influenced by popular figures promoting athleisure wear.
However, the market also faces several barriers. One challenge is the saturation of the market, with numerous brands vying for consumers’ attention and loyalty. This intensifies competition and necessitates continuous innovation to stand out. The athleisure apparel market also faces sustainability concerns, as the production and disposal of synthetic materials used in sportswear can have negative environmental impacts. Ensuring ethical sourcing and sustainable practices, while meeting the demand for trendy and functional athleisure clothing, poses a significant challenge for industry players.
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Competitive Landscape
Adidas is a renowned multinational sportswear company that was founded in 1949. It has a strong history of manufacturing and selling athletic footwear, apparel, and accessories. Adidas has shown exceptional growth over the years and has established itself as one of the leading players in the global sportswear industry. The company’s market size was valued at USD billion in 2020.
Nike, another major competitor in the athleisure market, was founded in 1964. It primarily focuses on the design, development, manufacturing, and marketing of athletic footwear, apparel, and accessories. Nike has experienced consistent growth and has become a global leader in the sportswear industry. Its market size stood at USD billion in 2020.
Lululemon Athletica is widely recognized for its premium yoga-inspired athletic apparel. Founded in 1998, the company has gained popularity for its high-quality fabrics, stylish designs, and emphasis on sustainability. Lululemon’s market growth has been significant, and it has become a dominant player in the athleisure market. In 2020, the company reported sales revenue of USD billion.
Under Armour, established in 1996, is a well-known American sportswear company specializing in performance apparel, footwear, and accessories. It has experienced rapid market growth and has become a popular choice among athletes and fitness enthusiasts. The company reported sales revenue of USD billion in 2020.
Athleta, a subsidiary of Gap Inc., is a women’s athleisure brand that was founded in 1998. It focuses on creating versatile and sustainable athletic apparel for women. Athleta’s market presence has been growing steadily, taking advantage of the increasing demand for fashionable and functional activewear. In 2020, the company’s sales revenue reached USD billion.
PUMA, founded in 1948, is a well-established German multinational company that designs, manufactures, and markets athletic and casual footwear, apparel, and accessories. PUMA has achieved substantial growth and is recognized for its innovative designs and collaborations with popular brands and celebrities. The company’s sales revenue totaled USD billion in 2020.
It is important to note that market size and sales revenue can vary from year to year depending on various factors such as customer preferences, economic conditions, and competition. The information mentioned above provides a snapshot of the market position and growth of a few prominent players in the competitive athleisure apparel industry.
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