SproutSocial is a Social media management platform, and Analytics. They also offer an employee advocacy product. Free Trial, content marketing inbound funnel;
Focus on continuous ARPU Expansion: Don't build large, monolithic products. Understand usage and have clear packaging, designed expansion paths. Have quotes biased towards incremental sales.
A life. A business. A family. A romantic relationship. A house. If you’re not building, then you’re not growing. Things that don’t grow die (like many of the people you meet who are alive, but dead inside).