This story is unavailable.

Just the explaining part can be tough, even in a “normal” startup job as an employee. Same as the “traditional” business world is thirsting for brands like McKinsey and Goldman Sachs in small talk conversation, the majority of the tech startup world is only impressed by real household names, too. I figure it can be extremely hard to justify in front of friends and family outside of the startup ecosystem what you actually do, in particular when self-employed.