How to Get Your Content Seen by More People
I Ranked my Top 7 Favorite Content Promotion Tips
You win the battle by creating quality content, but you can lose the war without a good content distribution strategy.
Publishing content alone is good, but content distribution ensures that your content is seen by the world.
Here are 7 ways how to get your content seen by more people:
- Write content that people want to read.
- Optimize for SEO.
- Promote your content on social media.
- Email your content to your subscribers.
- Guest blog on other websites.
- Run a contest or giveaway.
- Track your results.
Before we dive in, don’ forget to save this article for future reference. Also, hit subscribe because you might not see me again.
Now, let’s dive deeper into this topic!
What is Content Distribution Strategy?
A content distribution strategy is a plan to share and promote content with more people. It makes sure the content is easily accessible and reaches a lot of audiences.
How to Create Your Content Distribution
Now that you understand the significance of a content distribution strategy, it’s time to explore the 7 ways to make your content reach a wider audience.
1. Write Content That People Want to Read
I think it’s so obvious and you get tired of hearing it. If you want people to read your content, you need to make sure it’s good. That means writing about topics that people are interested in.
You can start by creating a catchy title because it’s the front door to your content. Read this if you need help choosing the title for your content:
2. Optimize for SEO
When people search for information online, search engines like Google display the most relevant and authoritative content.
You can take advantage of this so that your content can appear at the very top of search results. Your content can be easily found and people can benefit from your content.
3. Promote Your Content on Social Media
You can reach a wider and more diverse audience through social media. Decide what platform is right for your content. Each platform has its unique user base.
I myself usually share my content on LinkedIn.
4. Email Your Content to Your Subscribers
If you have an email list, make sure to send your content to your subscribers. It’s a great way to keep them interested and informed about your latest updates.
If you don’t have an email list yet, maybe you should build one. Always use CTA at the end of your article. Ask readers to subscribe your blog.
I always CTA at the end of my articles. It’s clear, concise, action oriented, benefit driven, and has a sense of urgency.
“Subscribe now and never miss out!”
5. Guest Blog on Other Websites
Guest blogging is a fantastic way to show your content to a new audience. By guest blogging, you can reach people who are already interested in the topics you write about.
Not only that, but guest blogging also boosts your blog’s credibility by creating backlinks. You have the potential to be in the first position of search results on high volume keywords.
6. Run a Contest or Giveaway
Running contests or giveaways is great for increasing the engagement of your content. Your content will be shared and it will be easier for the world to see
7. Track Your Results
It’s important to track your results to see what’s working and what’s not. This will help refine your content distribution strategy and get better results over time.
Ensure you set KPIs that are attainable and measurable. Having well defined KPIs helps you track your progress and know if you are reaching your goals.
Bonus
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