“Positioning is not what you do to a product, but what you do to the mind of the prospect” — Ai Ries It is not enough to get a flyer or logo designed and then put it out there... Take in these; 🔸What does my brand represent? 🔸What are my values? 🔸Who are my audience? 🔸What problems are my solving for them? 🔸Is the information I’ve enough to convince them to trust my brand to meet their needs?

“Perfection is shallow, unreal and fatally uninteresting” — Anne Lamott. Yeah, you’ve often times found yourself swimming in the “ocean of anxiety” hoping to employ more design styles with the aim of attaining perfection, maybe not as a designer, but as a business owner. As a result, you find yourself not meeting up with deadlines and possible thinking you’ve an issue. Hey champ… “Good design is good business” — Thomas Watson Jnr.

“Thinking will not overcome fear, but action will” — W. Clement Stone. Yeah, the voice keeps ringing within, “you can’t do it… what will people think about you?…You won’t succeed…” And then, you’ve succumbed to that creepy voice and it’s effect on you. Listen… “Being brave is not the absence of fear. Being brave is having that fear but finding a way through it”. — Bear Grylle. Hey, there are a lot of people out there who are in need of the service you offer.

”The only impossible journey is the one you never begin”. —Tony Robbins. It all started mid last month. I had always developed interest in Product Design (UI/UX) but never knew how to go about it, until SideHustle Internship 4.0 came through. I learnt about the internship through a dear friend…