Know The Importance of Your Valued Customers
Clients/Customers come and go. This is only one of the ups and downs of owning a business. You know that you may not generally keep the same clients for years. However, as a little business, you will as a rule have a solid base of loyal clients who keep on going to your business for years.
Why are lifetime clients so critical/important when my genuine client base changes year to year? The reason that these reliable clients are so important/imperative is entirely. First of all, consider the time when your liquid client base has been at its most lowest point. What upheld your business during those times? Yes, it was your lifetime clients.
The great thing about steadfast clients is that they will stay with you.
The second part of this answer needs to do with notoriety/reputation. One thing about clients is that they will inform other Clients/Customers concerning their experiences.