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Animation by Gustavo Torres (@kidmograph)

There’s a book I once read: Zen and the Art of Motorcycle Maintenance by Robert Pirsig. And it just so happens that I ride a motorcycle, too. I started riding before I knew about the book; my dad recommended reading it, but being a 20-something peremptory jerk I called it pretentious, boring, and useless for my craft without even flipping through the few pages. Years later when I finally read it, I realized that most of the things I’ve learned about myself and the world through designing and riding motorcycles were in the book all along.

A friend who taught…


You can’t become good until you were evil. Not just were, but acknowledged it and atoned for it. Here’s a rant.

No one learns from the mistakes of others. Ever. https://twitter.com/round/status/1109760674538897408

I think the myth about it perpetuated by fear and cowardice. Because hey, in order to learn from your own mistakes, you need to, well, OWN them. And owning your shit is hard.

People are afraid of it because learning from your mistakes means truly acknowledging them, admitting to them, being deeply ashamed for them, crying over them and losing sleep, then confessing to them, atoning for them, and…


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How do we get from being a good person into being on a good team, into being in a good company?

Hey folks. It’s been over a year since I wrote my first story on design ethics, and started figuring this stuff for real. Many things have changed since then. I’ve seen a few hundred more blood-boiling headlines about how tech companies continue to ruin our society; I’ve read a few books about philosophy and ethics, and started talking about it myself.

I had a rough awakening. I went through quite a journey of reevaluating my craft and my identity as a designer, so naturally, I’ve assumed it is my responsibility to help my fellow designers wake up. So I’ve made…


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Hey, designer. You’ve learned a lot already. You can make apps and websites, you can prototype beautiful stuff out of thin air within minutes, you can code UI animation, and maybe even ride your bike without handlebars. You are creating things that are changing the future. And you love making things — simply because you can. But are you responsible for your creations? Are you sure you’re not bringing evil into the world?

Let’s talk design ethics.

For centuries, craft was a function of skills and tools — the “know-how”. Craftspeople were the only ones who had the right tools, and they knew how…


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How principles of Magic: The Gathering could help designers find their strengths, collaborate with their partners in a better way, and match their personalities with design roles.

I played a lot of video games back in the day. Alright, that’s a lie, I still do. Occasionally.

For me, the best kind of games were the ones that let you choose your character or — like us nerds call it — select a class. I was confused at first; it was really hard to choose. Am I a mage or a warrior? Or maybe a priest? …


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I wasn’t always a designer. I spent the first few years of my professional career as a software developer, making Windows apps in Borland Delphi (yes, I’m deeply ashamed of that to this day). At some point, I found that I was spending more time in Photoshop making pretty button icons or sketching the layout than actually coding anything. Someone told me I should probably become a designer, and just like that, my career path changed.

It was very scary. I was afraid that my developer friends were going to hate me (they totally did). I was scared of losing…


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Why, when and how to use animation in your UI, what is UX Choreography, and what does all of that have to deal with Star Wars

I used be a print designer, then web designer, then UI designer. Now I’m becoming an UX choreographer — great title to put on the resume. So here’s how that happened — I can’t code. What it really means is I can’t make my designs come to life. I’ve spent hours and hours explaining what happens when you push that button. I needed a better way to explain how interactions work, so I decided to start animating.

First I was doing it frame by frame in Photoshop. It was every bit as horrible as you can imagine. Then I discovered…

Kit Oliynyk

Product design, design culture, and design ethics at large enterprise scale.

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