Florencia EzcurraElevating user experience through A/B testing and iterationA/B testing is more than simply a product design tool. It’s an art form that, when done well, can reveal the secrets of user experience and…8 min read·Jan 23, 2023----
Florencia EzcurrainUX CollectiveDesigning for brand integrity: how to integrate branding into UXBranding and user experience (UX) design might appear to be two distinct concepts, yet they are inextricably linked. Branding is the…5 min read·Jan 3, 2023--1--1
Florencia EzcurrainBootcampWhat is User Experience (UX) and Why is it Important in Product Design?Discover the role of UX in product design and why it matters for user satisfaction and business success in this comprehensive guide.8 min read·Jan 1, 2023----