flytedeskFive Things to Consider When Marketing to College StudentsAs an industry, we love to treat young people as mythical beasts whose motivations and desires must be deciphered through tea leaves…3 min read·Sep 21, 2018----
flytedeskCEO Alex Kronman on Supporting College Media and the Future of flytedeskBy creating the largest college media network in the U.S., flytedesk has made it easy for advertisers to reach college students at scale —…9 min read·Apr 5, 2018----
flytedeskOn flytedesk’s Engineering Team, Ownership, Communication, and a Commitment to Users are Key“We’re in this multibillion-dollar segment that’s an open field. We’re building everything from the ground up.”10 min read·Apr 5, 2018----
flytedeskIs Snapchat a viable revenue stream for campus newspapers?Last week, Axios reported that Snapchat brought $100 million in total revenue to its content partners in 2017. That includes the four…4 min read·Feb 15, 2018----
flytedeskStudy shows student media partnerships are key to producing successful media graduatesA CU Boulder study found that entry-level journalists lack basic reporting skills. Student media organizations may be the key educational…4 min read·Feb 9, 2018----
flytedeskWord of Mouth Marketing: Millennial EditionThere are now 74.5 million millennials in the United States. They hold $200 billion dollars in annual buying power (Forbes) and are…3 min read·Aug 1, 2017----
flytedeskMary Meeker Meets Millennial MarketingWhat are the most effective ways to reach and engage millennials in your advertising? Here are some strategies backed by data collected…4 min read·Jun 29, 2017----
flytedeskHow student papers are adopting the ‘Humans of…’ pageThis post originally appeared on flyteboard, flytedesk’s community for student journalists. Add yourself to your paper’s team for the…6 min read·Jun 26, 2017----
flytedeskMillennial Holiday Spend up in 2016With the holiday season fully underway, people across the country opening their wallets and facing the crowds to conquer their holiday…2 min read·Dec 13, 2016----
flytedeskWhich Brands Won the Political Advertising Race this Election Season?With less than 24 hours until election day, the polling locations are set to open and record breaking numbers of early votes have been…3 min read·Nov 7, 2016----