Foivos DousosLogo Wars: the Sans Serif Epidemic and the Paradox of Modern Luxurywritten by Shze Hui Tjoa and Foivos Dousos5 min read·Mar 2, 2019----
Foivos DousosFrom Asos to Ashes: the Speedy Decline of Fast FashionBy Foivos Dousos and Shze Hui Tjoa4 min read·Feb 17, 2019----
Foivos DousosHow do brands smell? Olfactory semiotics of multi-sensorial environmentsWritten by Foivos Dousos and Hunadda Sabbagh5 min read·Feb 10, 2019----
Foivos DousosDr. Martens and the subversive affirmation of Britishness2 min read·Feb 2, 2019----
Foivos DousosWho wants a cold cappuccino? Starbucks and an Athenian summer dreamWhen Starbucks introduced ‘cappuccino freddo’ to their menu in 2016, a group of Greeks started a petition requesting the coffee chain to…2 min read·Jan 31, 2019----
Foivos DousosSummer Narratives in Branding: Between Melancholy and TransformationAs this year’s sun-baked summer turns into a distant memory I collected some thoughts on the different grand narratives around summer in…5 min read·Jan 29, 2019----
Foivos DousosThe Evolution of Homo SelfiensThe age of the selfie is inextricably linked to the mass adoption of smartphones and social media platforms. Selfie as a word made its…6 min read·Jan 25, 2018----
Foivos DousosHow new economy will save GreeceAfter ten years of continuous crisis, greek economy is at the worst place it has ever been. With both experts and common people being…4 min read·Mar 10, 2017----
Foivos DousosHow to raise your cultural capital while remaining extremely poorco-written by Aimée Lê5 min read·Mar 5, 2017--2--2