Expanding Restaurant Delivery and Pick Up Option

Foodnerdpk
3 min readJul 23, 2020

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Whether you own a burger joint, a pizza place, or a Chinese restaurant, in today’s world, finding new ways to serve your customers is the biggest challenge. Because of the coronavirus pandemic, it’s become imperative for restaurants to have a good takeaway and delivery services. A restaurant POS software can help you in ensuring that you never miss any orders but you need to have a good delivery system to ensure complete customer satisfaction.

There are a variety of ways you can take orders online, and it’s better if you give your customers all the options. You can take orders through your restaurant website, social media, a third-party food delivery app or over the phone. Your goal is to reach a large number of people and so, it’s advisable to reach out to your customers through multiple channels.

Third-Party Delivery

Managing food delivery requires a lot of time, effort and money. You are basically required to create an entire department to manage the riders, orders and food. The short-cut to this is to use a food delivery platform like Foodnerd. Foodnerd is an excellent food delivery platform that is operational in the cities of Islamabad, Rawalpindi and Lahore.

Services like foodnerd have applications that enlist your menu items, creating an ordering page that is optimized for desktop and mobile devices. They take orders from customers, inform you of the order, confirm it to the customer and have a very organized manner of order taking and delivery. They fully sync with your system and the tickets’ status gets updated from incoming to in progress to paid accordingly.

These third-party applications ensure that the customers are assisted every step of the way. They receive SMS and email of their order placement, get informed that the rider has taken the order and also get digital receipts emailed to them. With a third party delivery service you can:

  1. Save Money: You’ll save a lot of money if you use these services for delivery instead of providing an inhouse delivery. You don’t need to employ new employees, worry about the maintenance of your delivery automobile.
  2. Maintain Strong Customer Relationships: You can strengthen your customer relationships by using a third party delivery application. Your sales data expands and you can create marketing campaigns accordingly. For example, if you see that your third party orders are more than takeaways then you should place an offer for takeaways.
  3. Stay organized: You can keep track of your sales and analytics easily as all your order data will be in one place only.

Buy Online and Pick Up:

If you are a renowned restaurant or are located in an area where customers like to come to you, you can provide them with the facility to place the order online, give them the approximate time till the order is ready and then let them pick up their order from the restaurant.

Your website should have the section that allows them to decide between pick up and delivery at the checkout page. So, all they need to do is come inside the brick and mortar store, pick up their order and leave.

Phone Orders:

Despite technology evolving and integrating itself increasingly in our lives with every passing day, many customers still prefer to trust humans over technology and like to talk to a person before placing an order. So, you need to have a telephone number they can call too and place their pickup or delivery order.

The Takeaway:

For any food and beverages company to survive the tough environment created because of the coronavirus pandemic, it is necessary to expand pick up and delivery options. All the above-mentioned solutions can be really beneficial for SMEs. Make sure that you also promote your restaurant online and campaigns on social platforms so you can have your business on top of your customers’ minds.

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