By Mark Kaufman, Global Electrification Director, Ford Motor Company

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Ford reveals all-electric E-Transit on Nov. 12.

I’ve been fortunate to travel the world and work on all five continents supporting Ford Motor Company. One of the things I love most is hearing how younger team members and our customers feel about issues that affect our business. It’s incredible to witness just how engaged our younger generation is on issues involving the environment — and their passion for wanting to improve the state of our world. …


By Steven Lee, Digital Design Sculptor, Ford Motor Company

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Design sketches for the Deep Orange 10 self-driving vehicle prototype.

I was only six years old when my family left South Korea and moved to Canada. Many things changed as a result of this big move — my father was a mechanical engineer and my mother was a school teacher, but both gave up their careers and made significant sacrifices for a new life. While the world and everything around me seemed to be changing, one thing that never did was my love for cars.

Whether I was comparing completely different vehicles or trying to spot differences between a new Mustang and the previous year’s pony, I was fascinated by the way cars looked and felt. Luckily, I was able to pursue that passion at the College for Creative Studies in Detroit, where I studied transportation design and got to play an important role as an intern in Clemson University’s Deep Orange program — which truly helped prepare me for my current role at Ford. …


By Tony Lockwood, Autonomous Vehicle Manager, Virtual Driver Systems, Ford Motor Company

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A smart infrastructure device could help relay intersection traffic information to self-driving vehicles.

Half a mile. It may not sound like a long distance when you’re in a car, but imagine being able to know exactly what is happening around the corner ahead at a busy, complicated intersection before you approach it. You’d know if anyone was approaching a traffic light at an unsafe speed, or whether to keep your eyes peeled for a group of pedestrians out of your line of sight.

That’s pretty valuable information that could help improve safety for everyone involved. A self-driving vehicle already analyzes its immediate surroundings and what is coming directly ahead, but what if it could see even further out before arriving at an intersection? …


By Navin Kumar, Director, AV Business, Ford AV LLC

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At Ford, we believe self-driving vehicles will help make a positive impact in our communities by providing greater access to transportation and delivery services. Since establishing our self-driving operations in our first launch city, Miami, Florida, collaboration has been central to our approach. We’ve been working closely with local officials and the community to understand how our service offerings can integrate within the existing transportation system and how it can provide value.

To do this, we are conducting pilots that will help us stand up our self-driving business. At the same time, we also wanted to find a way to help the community as it deals with the challenges of the global pandemic. That’s why we recently teamed up with The Education Fund, a local non-profit in Miami-Dade County, building on previous business pilots to now conduct deliveries with our self-driving vehicles in autonomous mode. …


By Scott Griffith, CEO, Ford Autonomous Vehicles LLC and Mobility Businesses

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A Ford self-driving test vehicle stops to allow pedestrians to pass.

Over the last several decades, Ford and the rest of the auto industry have spent a vast amount of resources developing robust, comprehensive processes to ensure we design and deploy safe vehicles, because we care about the safety of our customers.

That same mindset dominates how Ford approaches the introduction of self-driving cars. We believe that self-driving vehicles present an opportunity to help improve safety on our streets by reducing some part of the roughly 94 percent of crashes that the National Highway Traffic Safety Administration estimates are due to human recognition or performance errors. The agency found there were more than 2,800 fatalities and an estimated additional 400,000 people injured due to motor vehicle crashes involving distracted drivers. …


By Brett Wheatley, Director, Mobility Businesses, Autonomous Vehicles LLC & Mobility Partnerships, Ford Motor Company

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Reducing traffic accidents is a huge priority for cities across the nation. Traffic accidents are the leading cause of death for Americans under the age of 54, according to the U.S. Centers for Disease Control and Prevention — and well over 33,000 fatal accidents have occurred annually since 2016.

At Ford, we are committed to working with cities to help make our streets safe. That’s why we are officially launching an innovative new tool to aid cities– one that uses connected vehicle data and artificial intelligence to help them build smart, safe transportation systems.

Safety Insights is a newly available web-based software tool for transportation planners and engineers from Ford that provides a detailed overview of road safety in cities. Using Safety Insights — which synchronizes crash data from multiple sources and combines it with Ford’s own connected vehicle data — city planners can identify streets and intersections that could be improved to increase safety. A few examples of what it enables include the ability…


By James Forbes, Customer Interaction and Experience Development Manager, Ford Motor Company

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An early concept sketch for the Deep Orange 10 self-driving vehicle prototype.

Working on self-driving vehicles is exciting for many reasons. Rarely do you get an opportunity to help change the way we move. While the Ford team is excited about the chance we have to shape the future of mobility, we also feel a responsibility to help foster this excitement with the next generation of engineers.

Working with students doesn’t just help prepare them for a successful career in the automotive industry — it also keeps Ford at the forefront of cutting-edge research and creative thinking. …


By John Davis, Chief Engineer, Ford Autonomous Vehicles LLC

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A fourth-generation self-driving test vehicle from Ford and Argo AI

Launching a self-driving service is complex. Many different pieces need to come together to create a trusted and scalable self-driving service that provides value to customers and the cities they operate in. At Ford, we are taking a thoughtful approach to how we bring together all these pieces to help shape the future of self-driving vehicles. One important part of this service is the vehicle, which will allow us to stand up our self-driving business.

Meet the Fourth Generation Self-Driving Test Vehicle: Beginning to roll out this month, Ford and Argo AI‘s fourth-generation self-driving test vehicles are built on the Escape Hybrid platform and feature the latest advancements in sensing and computing technology. …


By Kathleen Baireuther, Austin Market Manager, Ford Autonomous Vehicles LLC

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We stood in Austin one year ago with optimism for the journey ahead — launching a self-driving service that can be a part of the city’s mobility ecosystem. Since then, we have been tackling the complex challenge of building a self-driving service, bringing together all of the intricate pieces to make it a reality. Although 2020 has been a challenging year, we’ve continued to build our business locally and we look forward to advancing our mission in the year to come.

One year of building our business in Austin: In the first year since our launch announcement in Austin, we have made significant strides…


By Brittany Pauley, Washington, D.C. Market Manager, Ford Autonomous Vehicles LLC

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A Ford self-driving test vehicle in Washington, D.C.

In cities across America, access to transportation is important for people to move freely. Washington, D.C. is no different. Many residents across the District’s eight wards rely on public transportation to go to work, school, get food and more. Working closely with the city, Ford is focused on building a self-driving vehicle service that has the potential to improve people’s lives by providing additional access to a reliable, safe and convenient mobility service.

Outside of developing the technology, it is crucial we immerse ourselves in the communities where we will operate — not only to educate, but also to listen. Partners for Automated Vehicle Education found that 60 percent of Americans would trust automated vehicles more if they understood how the technology worked. …

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