Monika EllingWine & Spirits | Beverage Media Group: “The Femme Paradox”July 19, 2016 | “Women overwhelmingly lead consumer purchasing in the world, which is also reflected in the U.S. wine segment,” notes…Jul 25, 2016Jul 25, 2016
Monika EllingWineries: For Those Who Have Not Grasped Today’s Market RealitiesAnd yes, you need to have a Social & Digital Media Strategy, especially for the U.S. market. See the presentation on the Beverage Trade…Feb 12, 2016Feb 12, 2016
Monika EllingWine & Spirits: The U.S. Marketing ChallengeThe word “marketing” was born in the early 1900’s in the U.S., and regardless of language, people around the world use it in its English…Feb 12, 2016Feb 12, 2016