Trend of the Week- The Rebellious Rise of Re-Selling

You’re on Vinted, I’m on Vinted, we’re all on Vinted…or Depop or any of the other gigantic re-selling apps dominating the fashion spheres. So what does this mean? This week I’m going to take a deep dive…

Frances May
2 min readMar 25, 2023
Photo by Girl with red hat on Unsplash

The Boom

We’re currently living through turbulent times. With this instability, we’re turning to new ways to shop, moving away from fast fashion and the dawning of a circular economy boom.

The app Vinted is a shining light compared to its competitor fast fashion apps, with their upped prices and ‘out of stocks’. Yes, the garments are pre-loved, but you can go get yourself a nice designer bag for half the price…

There’s also the thrill of the unexpected, while browsing on these apps you’ll come across garments that you’d have never considered in a million years. But as it’s only a fiver why not?!

Now, we need to talk about sustainability here. The new generations are waaaay more concerned with how fashion is contributing to the ever-present climate crisis. Therefore our new norm is, if you’re not wearing it- somebody else should be. It’s win-win really, you help the environment and gain some dollar.

How is this gonna change the game?

What will come out of the re-selling boom is a move back to good quality designer items, over fast next-day delivered poorly made garments. Ushering in a new generation of fashion-minded individuals that value quality over quantity. Additionally, the randomness of the clothing being sold will unlock a more rebellious and interesting fashion scene. Ultimately, the overindulgence of the last ten years is being put on hold, maybe for good; welcome to the era of non-consumptive efficient fashion buyers.

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Frances May

I'm an experienced Trend Analyst and Freelance Actor. These are my musings on fashion and life; brought to you with humour and the odd pop culture anecdote. ..