I wrote an app that did quite well in the first year of the app store.
Then came a competitor with a horribly written ugly crashing app.
His app quickly overtook mine. I tried making my app better.
Thanks for doing the research and writing this article! As an app developer who has spent the last 13 months working full time unpaid on an app that is only now about to be published this is upsetting. Apple does need to do better!
My only question is how did this app even passed the review step in the first place?? We were rejected a number of times for silly things we had to explain but those apps break review guidance on so many levels !