Versión en Español de Idean España en Medium: https://medium.com/idean-spain/c%C3%B3mo-uxn-encaja-en-design-thinking-30954232dff8 I recall some time ago I was exposed to a visual thinking workshop where a talented illustrator listened to participants detailing their pain points on a project and simultaneously drew sketches of what was discussed on a whiteboard. To me, it…

I am a UXN specialist. That stands for “user experience narrative”, the latest title that’s in vogue. Before stumbling into this new role, I’ve worked as a digital copywriter, editor, text guru, content director, communication consultant, and content marketer. Terminological nuances aside, to me they all seem to revolve around…