Oct 31Why do renowned brands continue to gain popularity?Behavioral biases that influence what we buy — As you drive home from work, you notice a group of people clustered together, their gaze fixed on something of interest. You’re curious and decide to crane your neck to get a better look at what’s making them so happy. Is it a street artist putting on a show? Or…Marketing5 min readMarketing5 min read
Published inBootcamp·Aug 21Finding Silver LiningsPersonal Experiences of Dealing with Job Rejections — Rejection is a word that may send shivers down our spines and leave a lump in our throats. It’s a universal but deeply personal experience. I had the honor of having a conversation with four truly remarkable people who, each with a distinct story of experiencing rejection, shared their experiences…Tech7 min readTech7 min read
Aug 15Building AsherThe journey of a thousand miles starting with a step — How it all started I remembered that when I was in elementary school, George S. Clason's "The Richest Man in Babylon" was the first book I ever read. …Building In Public6 min readBuilding In Public6 min read
Jul 4Branding vs. MarketingBe aware of the difference between the two and know how to leverage each one to advance your business. — Branding and marketing are two distinct but closely related ideas that play important roles in the success of businesses. If you want your company to be successful, you must be aware of the distinctions between the two and know how to leverage each one to advance your business. …Branding5 min readBranding5 min read
May 28How to add value to your brand through storytellingThe oldest and most powerful tool for effective education is storytelling. …Branding7 min readBranding7 min read
Apr 18How Journaling is helping me become a better creatorOne of the most effective self-improvement activities isn’t doing exercise or practicing good sleep hygiene (though both are excellent habits). It’s even simpler: understanding how to begin journaling. Journaling is the practice of frequently recording your thoughts, feelings, and experiences as you go about your daily life. It can take…Self Improvement6 min readSelf Improvement6 min read
Feb 17My daily routine, which boosted my productivity by 65%Every workday begins with me making a to-do list that never gets completed. I’m continually dissatisfied with my workflow and wonder why things aren’t done on time. Despite the fact that I feel like I’m always working, I struggle with deadlines. …Product Design6 min readProduct Design6 min read
Jan 10My Year 2022 in ReviewMy year 1 of 1 Last year, I resolved not to make any goal lists or write any resolutions. I had done all of that in previous years with little to no result, so I decided to try 2022 differently, away from my typical approach. …Art6 min readArt6 min read
Aug 30, 2022How to write a Product Requirements Document (PRD) as a designerA technical team’s blueprint for a new project is called a Product Requirements Document (PRD). It is the core of any product and acts as a live manual for designers, developers, and other stakeholders to grasp the concept and function of the product. For any product that needs to be…3 min read3 min read
Aug 29, 2022Dealing with burnout as a designerAfter about an hour of mindlessly staring at my Figma board with the time set to 11:02 am, it finally occurred to me that I was burnt out. I used to get up at 7:45 a.m. …3 min read3 min read