PinnedGabriel JasmineinILLUMINATIONSexual Harassment Is A JokeThe laughter was so loud, nobody heard me crying. I asked myself, why didn’t I find it funny? What was wrong with me?Aug 2, 20233Aug 2, 20233
PinnedGabriel JasmineCraft to Stick: One Cognitive Bias All Marketers Should Leverage[Examples Included]No striking graphic. Focusing on copy. Simple ads makes a long lasting impression with high recall by leveraging on generation effect.May 2, 2023May 2, 2023
PinnedGabriel JasmineinILLUMINATIONThe Power of Pink: Breaking Free from Gender StereotypeLearn about common gender stereotypes about women and how embracing the color pink can help break free from them.Mar 5, 20233Mar 5, 20233
Gabriel JasmineDefend Your CPG Distribution Business with MoatAs a mid-chain player, can your business pull through a shake-up like disintermediation?Dec 26, 2023Dec 26, 2023
Gabriel JasmineA Research-Backed Creativity Formula of Award-Winning AdsHigh-impact ad campaigns are built on 5 elements. While the first 3 should already known to you, the latter 2 often slip under the radar.Dec 4, 2023Dec 4, 2023
Gabriel JasmineAbout Happiness. Forget About Do What You LoveWhat do you love? Is it the idea of being at the top of the pinnacle, or is it the process that you adore, with pain and all?Sep 21, 2023Sep 21, 2023
Gabriel JasmineWhat It Takes to Write Publicly?Read 10 guides and still find it impossible to make the first move? Cause you’ve been thinking it wrong. Here are the things nobody shares.Aug 25, 2023Aug 25, 2023
Gabriel JasmineElevate Ads Stickiness with Targeted Storytelling[Learn from Old Spice]Smell Like a Man. The secret of its success? A well-defined audience, targeted storytelling, and the utilization of a few cognitive biases.Aug 19, 2023Aug 19, 2023
Gabriel JasmineLife — Dance with Your Eyes ClosedLife is a grand stage, with you being the main act and the world watches from below. Unlike other stages, this one, you can’t escape.Aug 6, 2023Aug 6, 2023
Gabriel JasmineinILLUMINATIONThe 2 Most Powerful Things to Do to Stay Sane in an Insane WorldRather than allowing uncontrollable information influx inundates us, we should reclaim the control through reading and writing.Jul 8, 20232Jul 8, 20232