How to improve voice skill customer engagement with VoiceHero

Unique insights gleaned from looking at customer usage data

I recently tried an early version of a product from the Alexa Accelerator company VoiceHero. VoiceHero provides a platform that gives insights into skill usage with actionable data. I’ve used other voice analytics platforms. What sets VoiceHero’s solution apart is its ability to segment sessions and users based on custom-defined events.

I integrated two of my skills with VoiceHero during my test. With Slot Machine, I wanted to better understand patterns among people who spent a lot of time with my skill. And with Roulette Wheel, I wanted to understand if a new feature was impacting customer behavior.

VoiceHero Dashboard

Dashboard view of VoiceHero

The VoiceHero dashboard is clean and easy to navigate. They give you several ways to understand customer behavior of your skill:

• Events — custom events that you define based on how you want to measure your skill usage
• Cohorts — groups of users that meet certain conditions, such as triggering your events over a period of…