100 words: Lessons from writing consistently
Michael E. Smith

I learned a couple things from your experiment too-

  • Having two components (the text, and a link) means the email is as good as both together
  • I’m a lot more likely to read through something of this length than if it was longer
  • The short emails feel a lot more personal than a lot of longer messages
  • I know you have a schedule, but because it’s not once a day, or once a week, I probably wouldn’t notice if you changed it
  • Having the hearts in the emails made me think about how to make better use of feedback within my own emails (integrating typeform in mine has been really useful, very few people actually reply)